Obstacles – how to deal with them in a healthy way

BusinessKnowledge, MahinaTriathlon

Imagine you are on the record trail of your life – a tour consisting of 120 triathlons around the world, 40.000km in total. 

Jonas Deichmann set off on his yet biggest adventure at the end of the Corona Summer 2020. And then the second lockdown wave came – right before Christmas. Not only shops and restaurants, but also borders were closed again. The planned route from Munich to Munich via South-Eastern Europe, Russia, Shanghai, San Francisco and New York – impossible due to countless bureaucratic hurdles. 


Currently, Jonas is bikepacking in Turkey and looking for a sailboat that can take him from Europe to America.

You can help? Feel free to send us an email to team mahina-accelerator.com!

During a break, he wrote down what everyone can do when obstacles turn plans upside down:

#Lifelonglearning – How to get the best out of it

BusinessKnowledge

Satya Nadella, Microsoft’s CEO, recently said that in order to be successful we need to transform from ‘know-it-all’s’ to ‘learn-it-all’s’. And that is true for us individually, as well as the companies we are creating and leading.

While I am a ‘Learning Professional’, – meaning that I get paid to learn (and teach and design learning interventions), it is becoming clear to most of us that the half-life of our knowledge is getting shorter and shorter.

So here are my top tips of how to engage in this new sport called ‘life-long learning’:

Marketing – Starting up effectively

BusinessKnowledge

Marketing is key for a start-up. No ifs or buts. Whether you look at it over the top of product design or through its lens, marketing is one of only two directly result-driving activities in any organization not being a first-line cost. Defining your brand to test, campaign and re-evaluate outwards from it will affect your customer base and revenue – unfailingly, one way or another.

Here is the approach I have taken in start-up settings to break the early stage stalemate between limited resource and business idea potential. Partly very different from what is my usual advice in scaling, mid-market or corporate stages, these are my

.

Basic Startup Marketing Rules:

Managing Financials – in good and bad times

BusinessKnowledge

Finance is probably the top topic for many entrepreneurs – especially now in the Corona crisis. In hard times, negative feelings around money might arise. Some no longer respond to payment reminders, do not open letters or fall back too quickly on credit offers that are actually unattractive.

In the following, I will describe the strategy I have used to manage my personal money and the finances of my companies for the last 5 years.

Basic Money Rules: